How to SEO Optimize Your Author Bio on Your Blog (2024)

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How to SEO Optimize Your Author Bio on Your Blog (1)

Any time you write a blog post for the internet, you give credit to the author. At least, you should. An author bio block is a great chance for some additional SEO value, and it's a chance that far too many people miss. So how can you optimize your bio in a way that gives your whole site value?

Why the Author Bio Matters

How to Write an Optimized Author Bio

SEO Considerations for Author Bios

A Sample Author Bio Template

Why the Author Bio Matters

Author bio matters a lot for SEO, and it matters in ways you might not even think about.

At first glance, you might think that the author's bio is a minimal piece of content. It's small and often out of the way, and on some sites, it's even shoved aside into its own profile page where it can be isolated from the rest of the site. These kinds of "always there" content are often minimized in Google's algorithm, because otherwise, you'd have an easy way to change one piece of content to add dozens or hundreds of links across a whole site.

Obviously, that would be abused very quickly.

While it's true that the links in an author bio are not really relevant for SEO, everything else about the author's bio is much more important. We know that Google cares, too. Just think back a few years. Remember Google Authorship, when they tried to get everyone to register Google Plus accounts to tie their author influence into one central property? It didn't work and they retired it, but it proves that they care about it.

Further proof lies in a more recent Google update, and their new focus on EAT score. EAT is the Expertise, Authoritativeness, and Trustworthiness metric that Google now has its human raters rank when looking at a website.

How to SEO Optimize Your Author Bio on Your Blog (2)

Google's John Mueller seems to contradict this official update a bit with this quote:

"I wouldn’t look at the Quality Rater Guidelines as something our algorithms are looking at explicitly and checking out the reputation of all authors and then using that to rank your websites."

This was an interesting comment, but how I (and many others) choose to interpret this is that Google does, in fact, check out the reputation of your authors, as they've done in the past with official updates like Google Authorship. They just don't necessarily rank your website based on all of your authors, nor is this what the Quality Rater Guidelines is really about. Google has a history of looking at who is writing your content, and now that expertise, authority, and trust are things that Google is evaluating, your author bio is (without question) an important component in this. After all, expertise and authority depends heavily on the author.

Since your bio also appears on every blog post that is authored by you, it's important that it is set up correctly.

If you have two pieces of content, both of them writing authoritatively on a subject, but with competing ideas and conclusions, how do you conclude which one is best? They both make good arguments and they both back up their statements with facts, or at least with other statements that sound like facts if you don't research further.

One way that many people, consciously and subconsciously, decide which one is more authoritative is by looking at the author's bio. If one post has very little or nothing to the author bio, and the other has a robust bio, it's the site with the robust bio that will earn more trust. If they both have robust author's bios, then the one the user recognizes from other locations will earn their trust more easily. Unless, of course, they recognize it for being terrible consistently, in which case it's a driving factor in the other direction.

Author bios are how Google starts to assign value to you as a person, not just to your domain. Neil Patel could write something for a site he's never written for before, and that site would get a boost of value because that piece of content comes with his associated name and the value attached to it. Even if he doesn't link to any of his properties or have any of his properties link to that post, it will still likely rank and perform better in the SERPs than other content on that site, assuming the site isn't equally big-name.

Needless to say, it's important that you write a good one, so how can you do it?

How to Write an Optimized Author Bio

A good author bio is relatively short, but that doesn't mean it's not finely crafted. Some of the hardest SEO writing in the world is writing short pieces like the author's bio, product descriptions, and meta descriptions. They're universally important and universally difficult to produce without going overboard. So, here are my tips.

Keep it relatively short. Most author bios are between 50 and 100 words long. Some websites even give you a fixed allotment of space, either of words or of characters. Trying to keep your bio under 100 words is generally a good place to be. Trust me; there will be space for more elsewhere, and I'll get into that in a bit. For the bio, the one that goes at the bottom of the blog posts you write, you want to keep it pretty short.

How to SEO Optimize Your Author Bio on Your Blog (3)

Write in the third person. This is technically more of a personal choice, and you don't have to write in the third person if you don't want to, but I've found that it generally works best. When you write in the first person, you're drawing the user into a more intimate understanding of who you are, and that can undermine your authority. People are used to facts coming down from on high, delivered with impartial authority and power. Third-person mimics that as if it's a higher authority writing about who you are, rather than you writing about who you are.

Make sure your bio includes a good photo. If you're familiar with Neil Patel, you can picture his photo in your mind immediately. The grin, the shaved head, the broad ears. The same goes for pretty much any authority. Do you know how you know that? It's because they use the same photo everywhere. Take a look at Neil Patel's blog and you can see his photo everywhere. Then take a look at his Twitter, his Facebook, his bio on Hubspot, on Entrepreneur, and on Forbes. It's basically the same picture in every one of them, right? Really it's two similar pictures, but it's one of the two everywhere he has a bio.

How to SEO Optimize Your Author Bio on Your Blog (4)

Your bio needs to work the same way. Post a good picture of yourself as part of your bio, and submit that same picture to each publication you write for, to each social profile you make, and each public page that represents you. Most people who read your content might not even remember your name, but they'll start to remember your face.

Make sure your bio represents a real person. This is one of the more common mistakes I see new blogs make. Rather than making a bio for the person doing the actual writing, they do one of two things. They make up a fake person to represent them (which will eventually be retired and won't be able to take advantage of in-person value from that reputation), or they simply write a bit of their company.

It would be as if I published every post on this site as "Content Powered Admin" and wrote a bio about the company. That doesn't grow any value for a person, doesn't grow any authority or reputation, and – worst of all – can't be used on other websites. No other site is going to publish content by Content Powered Admin, they're going to publish content from James Parsons.




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Don't write a "goofy bio." This is another mistake I see made a lot, often by newcomers to marketing and blogging. Instead of writing a solid bio with facts and keywords and all the rest, they write a goofy bio meant to showcase their individuality and personality. While this can be fine for a small-scale personal blog, it's not going to bring any authority or value along with it.

What do I mean? Think of a bio like this:

Dave Kinney is a tramp, traveling the rail lines and stopping each day to write a blog post about his adventures. He likes fast cars, slow horses, and the taste of cheese. You can find him in the third boxcar of the train, whenever he's not sleeping or writing.

While that's whimsical and suitable for some kind of pen name for an Americana author, it's not suitable for a blog that represents a business. It doesn't say anything real about the author, it doesn't give people a reason to trust the author, and it doesn't help a reader explore to find more of the author's content.

Include information about your credentials. Who are you, that people should listen to you? What have you done that is noteworthy enough to be mentioned? To go back to Neil Patel, he mentions that he co-founded companies like Crazy Egg and KISSmetrics. He mentions that he has helped major brands like Amazon and Viacom grow. These are powerful facts that lend authority to anything he says. You need to find something similar. Like my bio below says that I'm the founder of Content Powered, that I've written for Forbes, Entrepreneur, and other major sites, and so on.

Note that you may not want to include your role at your company if it's not a noteworthy role. "Dave is a middle manager at BigCompany" isn't very impressive and doesn't lend authority to your content. That said, some roles can be made to sound more impressive; instead of a blog writer, you become Content Strategist. Think of a way to present what you are and what you do in an authoritative way.

Include information about where you can be found. To round out any good author bio, you need to have a sentence about where your other content can be found. This can be a link back to your homepage, or it can be mention of your social media profiles, or it can be some combination thereof. I like to recommend working in three options; brand homepage, and either two noteworthy social media profiles or one social media profile and an email address, depending on whether or not you take emails from random people.

How to SEO Optimize Your Author Bio on Your Blog (5)

Customize your bio for sites you contribute to. Remember that every site is different. Most of what I've mentioned above applies to most all websites, but above all, it applies to your own site. If you're writing for Forbes, or Inc, or Entrepreneur, or as a guest contributor to a similar industry blog, you'll want to follow whatever instructions they give you for your bio. If they say no more than 70 words, don't write more than 70 words. If they say no links, or if you're only permitted a single link, pick the link that's most relevant and mention where you can be found in plain text, such as "He can be found on Twitter as Username".

SEO Considerations for Author Bios

All of the above is about the copywriting part of SEO, but there's more to SEO than just that. There are four technical aspects you should consider for your author bio, on your own site at least. For other sites, let them handle their own house.

First, Nofollow your links. If you include followed links on your bio, you may come across like you're trying to do some kind of link scheme. Google is typically intelligent enough to realize that's not necessarily what's happening as long as your links are natural, but occasionally a link to, say, a book you're promoting or a new site you're launching, can be interpreted that way. It's better to nofollow them and assume the links are there for user value, not for search engine value.

Use Schema markup. is a type of structured data that Google and other search engines have adopted to get more value out of individual pieces of content. It allows you to say who the actual author of a post is rather than hope the search engines pick up based on the format of your site. It's not normally a problem, but Google gives a small bonus to sites that use markup.

How to SEO Optimize Your Author Bio on Your Blog (6)

With Schema, there's an Author property you can use to make sure you're properly tagged with attribution on the content you produce.

Make sure your plugin doesn't slow down your site. Author bios are not really a native feature of WordPress. WordPress allows you to make a profile page and has an author credit under the title of a post, but that's basically it. If you want one of those fancy author bio boxes we all have these days, you need to use a plugin. A plugin means a script and a script means load times, so make sure you're lazy loading the plugin to only render once the user is scrolling down, so it never impacts page load speeds.

As for which plugin to use, here are some examples to check out.

  • Simple Author Box is a plugin that adds a responsive box with links to social media and an automatic pull of a Gravatar, if the author has one.
  • Sexy Author Bio is an old but functional author bio with a bit of good customization to it.
  • Ultimate Author Box Lite is probably one of the more robust options and is very customizable, but has a limited range of templates if you don't pay for a full version.
  • Co-Authors Plus is a bio box feature for content with multiple authors; niche use, but useful if you have pages with multiple contributors.

Feel free to pick one, or explore the other options – there are dozens of them between the free WP plugins page and the marketplaces out there.

Make a more robust Author Profile page. As a final tip, on your own site, I highly recommend making a full author page. For me, it's this About Us page. This full page has a lot more room to have links, information, and credits, plus you can post followed links in it with no issues.

Also, if you're curious, what we're using on our own blog is custom, but plugins like the four listed above can add an author bio to your blog automatically if you do not already have one.

A Sample Author Bio Template

To round things out, here's a template you can fill out to make a decent (if not entirely interesting, author bio you can use:

[Your Name] is a [Your Role] with [Your Company], and is the [Major Accomplishment in recent memory]. [Interesting fact about your history that lends credence to your authority on your subject.] [Fun fact to add some levity.] You can find him/her at [Link to website, link to prominent social media account, and/or email address.]

Filling this out isn't too hard. If you need inspiration, browse any of your favorite blogs and look at the author's bios. There are plenty of examples out there.

Do you have any tips or tricks you've used to better optimize your author bio section on your blog? Please share with us in the comment section below!

How to SEO Optimize Your Author Bio on Your Blog (2024)


How do you write an author bio for a blog? ›

Author bio guidelines include:
  1. Keep it brief. ...
  2. Use a third-person voice. ...
  3. Start with a one-liner. ...
  4. Sell yourself. ...
  5. List achievements sparingly. ...
  6. Include some personal tidbits. ...
  7. Use a professional photo. ...
  8. Hannah Lee, author of Bloom Where You're Planted.
17 Jul 2020

Do author bios help SEO? ›

Highlight Expertise & Trustworthiness

These are referred to as Your Money, Your Life (YMYL), as misinformation has the potential to do a person serious harm. Stating expertise on the author bio is important not only for SEO, for users to help them identify you as a credible source on a specific subject matter.

What is an author page SEO? ›

Search engine optimisation or SEO for authors is the art of making your website or blog discoverable by the search engines. It's all well and good producing a great looking author website but if it's not hitting page one of Google then you're missing out massively.

What are your top SEO tips? ›

8 tips to build an effective SEO strategy in 2022
  • Write for humans first and search engines second. ...
  • Use targeted keywords in all the right places. ...
  • Focus on user experience (UX) ...
  • Focus on building relevant links. ...
  • Format content for Featured Snippets. ...
  • Remove anything that slows down your site.
5 Mar 2021

How do I make my content SEO friendly? ›

9 SEO-Friendly Content Writing Tips to Outrank Your Competition
  1. Understand Search Engine Ranking Factors.
  2. Use the Right Keywords.
  3. Identify and Capture Search Intent.
  4. Optimize Content to Obtain Google Featured Snippets.
  5. Update Old Content.
  6. Apply the Skyscraper Method.
  7. Prioritize High-Quality Inbound and Outbound Links.
5 Feb 2020

What makes a good author bio? ›

➡️ An author bio is usually no longer than 100 words, so keep it short and simple. Include your location, relevant experience, and key themes in your work. ➡️ Avoid common mistakes when writing your author bio. Write in the third person, keep it succinct, and don't be afraid to brag about your achievements.

How do you write a killer bio? ›

Writing a killer bio
  1. Think about the who and the why. Think about who you are talking to and what image you would like to portray. ...
  2. List your achievements. ...
  3. Hi my name is… ...
  4. Don't leave the reader guessing. ...
  5. Inject some personality. ...
  6. Closing statement. ...
  7. Review and revise. ...
  8. Keep your bio up to date.

Does author Matter for SEO? ›

If your authors are using their real names, that is likely more valuable for SEO than if they are using a nickname. Why? Because Google can use a person's real name to confirm professional registrations, college degrees, work history, licenses, and many other signals that will be valuable for determining E-A-T.

What is thin content SEO? ›

Thin content in SEO is essentially when a site's text, or info, or visual elements are not relevant to the visitor's intent or does not provide them with what they are looking for. Thin Content That's Automatically Generated or Scraped. According to Google this is content that's “been generated programmatically.

What do you write in an author box? ›

How To Write Your Author Bio
  1. Mention your credentials on your book subject: ...
  2. Include achievements that build credibility or are interesting to the reader (without going overboard) ...
  3. Mention any books you've written, and your website (but don't oversell them)

How do I make a Google author page? ›

How do I create my author profile?
  1. First, sign in to your Google account, or create one if you don't yet have one. ...
  2. Once you've signed in to your Google account, open the Scholar profile sign up form, confirm the spelling of your name, enter your affiliation, interests, etc.

How do I create a Google author page? ›

First, go to Then click the link on #5, enter your email address of where you contributed to. You will only need to complete this step once. Next, click done, check your email for a message from Google, click the verification link, and you have just claimed your Authorship!

How do I update my biography on Google? ›

Add or edit your bio
  1. On your Android phone or tablet, open the Google Maps app .
  2. Tap Contribute View your profile Edit profile .
  3. Write your bio (up to 200 characters).
  4. Tap Save.

How can I improve my SEO traffic in 30 days? ›

12 Ways to Increase Traffic to Your Site in 30 Days
  1. 1 Build an email list. ...
  2. 2 Blog regularly. ...
  3. 3 Engage with audiences on social media. ...
  4. 4 Use social media ads. ...
  5. 5 Create an account on StumbleUpon. ...
  6. 6 Do an SEO audit of your site. ...
  7. 7 Do more guest blogging. ...
  8. 8 Use internal links.
12 Oct 2016

What is the first thing to do before doing SEO? ›

Make sure your site is mobile-optimized. Include unique, descriptive titles and descriptions for every page on your site. Offer an intuitive, neatly organized navigation and sitemap. Include your contact page (and information) prominently and throughout your site (perhaps in the footer).

What are examples of SEO? ›

SEO strategy examples: 9 examples of what a good SEO strategy includes
  • Keyword optimization. First is keyword optimization. ...
  • Optimizing on-page elements. ...
  • Improving the backend of your site. ...
  • Creating user-friendly pages. ...
  • Creating content. ...
  • Building links. ...
  • Analyzing your competition. ...
  • Optimizing for voice search.
5 Dec 2020

How long should blog posts be for SEO? ›

According to a HubSpot study from 2021, the ideal blog post length for SEO should be 2,100-2,400 words. That's a lot longer than the 200- or 500-word blog posts most writers or webmasters think is ideal.

Which is the best free SEO tool? ›

25 Best Free SEO Tools
  • Panguin Tool. ...
  • Wordtracker Scout. ...
  • Lipperhey. ...
  • Bing Webmaster Tools. ...
  • Dareboost. ...
  • Siteliner. Get a full SEO report for free. ...
  • KWFinder. No-nonsense keyword research tool. ...
  • People Also Ask. This free tool pulls questions that appear in the “People Also Ask” section of Google's search results.
29 Oct 2021

How do you write a short blog bio? ›

8 Tips to Writing an SEO-Driven Guest Blog Author Bio
  1. Where to start? ...
  2. Tell them about yourself. ...
  3. Choose a high-resolution photo of yourself. ...
  4. Keep it short and concise. ...
  5. Explain what you do in the third person. ...
  6. Provide something interesting or authentic about yourself.
22 Jan 2019

What should an about the author page include? ›

About The Author Page Template

A tone that reflects the type of writing you do. An attention-grabbing, opening one-liner that sums up you and your work. Including information about your experience and/or accolades to build credibility. A story that keeps readers hooked.

How do you write a 3 sentence bio? ›

For a three-sentence bio, consider these three objectives: Tell readers who you are and what you do. Reveal a glimpse of your personality. Encourage readers to find out more.

How long should bio be? ›

Shorter bios are meant to capture the reader's attention and encourage them to read the rest of your resume. Keep it simple and engaging. If you are writing your bio for your professional website, it should be around 1,500 to 2,000 words. Keep details short and concise but include as many as possible.

What is a professional bio? ›

A professional biography is a summary of who are you as an employee, business person, or professional. When it comes to a professional biography, there are three different lengths, each for a different use. Long– one page, typically used for the homepage of your professional website.

What to write in about me examples? ›

I am outgoing, dedicated, and open-minded. I get across to people and adjust to changes with ease. I believe that a person should work on developing their professional skills and learning new things all the time. Currently, I am looking for new career opportunities my current job position cannot provide.

Is the author an authority? ›

Author Authority can be described as the level of authority an author has gained for a certain topic. If authors publish on trustworthy websites, their credibility and authority grows, and in turn this also helps increase the authority of other platforms they are featured on.

What are author pages? ›

An author's page, or author's bio, is typically located at the end of a book and is meant to tell readers a little about the author of the book. Many writers choose to write their own bios. An effective author bio is short and highlights basic professional information about the author.

What is an interstitial pop-up? ›

Interstitials are pop-up content which will appear once a website has loaded for users. While these can be useful, they may also cause long-term UX issues as well as affect how search engines are able to crawl a website.

What should you avoid when developing a search optimized website? ›

You should aim to avoid behavior like: Installing Trojans, spyware, malware, or viruses on users' computers. Manipulating the content on a page so that a user thinks they are clicking on one thing but it is actually a different part of the page.

What is keyword stuffing? ›

"Keyword stuffing" refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose).

How do I fix low content pages? ›

Improve content that has value
  1. Identify a relevant keyword to refocus the post.
  2. Satisfy the search intent of that term.
  3. Cover the topic as completely as necessary.
  4. Add relevant stats or links to supporting content.
  5. Remove unnecessary ads and CTAs.
  6. Fix broken links.
11 Mar 2019

How do you introduce an author example? ›

  1. Introduce the text you're writing about in the beginning of your essay by mentioning the author's full name and the complete title of the work. Titles of books should be underlined or put in italics. ...
  2. In subsequent references to the author, use his or her last name.

How do I add an author bio in WordPress without plugins? ›

On the WordPress admin dashboard, go to the Users tab.
  1. The available WordPress choices will appear when you hover your mouse over an author's name.
  2. Select Edit and fill up the author's details in the Edit User section.
10 Jan 2022

How do you write in 3rd person? ›

The third-person pronouns include he, him, his, himself, she, her, hers, herself, it, its, itself, they, them, their, theirs, and themselves. Tiffany used her prize money from the science fair to buy herself a new microscope. The concert goers roared their approval when they realized they'd be getting an encore.

How do authors get listed on Google? ›

How to Get Google Authorship
  1. Step 1: Verify your email on Google+ Google wants to make sure you email is real. ...
  2. Step 2: Add a link from your G+ profile to your content, naming yourself as a contributor. This is found under the “About” section of your G+ profile. ...
  3. Step 3: Add a link in your content to your G+ profile.

How do I publish an article on Google? ›

Create, edit, manage, or delete a post
  1. Sign in to Blogger.
  2. Click New Post .
  3. Create the post. To check how your post will look when it's published, click Preview.
  4. Save or publish your post: To save and not publish: Click Save. To publish: Click Publish.

Why is my article not on Google Scholar? ›

Personal websites, press or academic pages that show errors or broken links are not identified by Google search engines. The article could be removed by Google if it is deleted or disappears from its original location.

How do I get an author's knowledge panel? ›

How do I get an author knowledge panel? While you can't create an author knowledge panel for yourself, you can get one by being recognized as an entity by Google. You do this by increasing your Knowledge Graph on Google.

How do I get a knowledge panel? ›

Get verified on Google
  1. If you don't have one, create a Google Account.
  2. Go to Google Search.
  3. Search for yourself or the entity you represent and find its knowledge panel.
  4. At the bottom, click Claim this knowledge panel. ...
  5. Review the information.
  6. Sign in to one of the official sites or profiles listed for the entity like:

How do I find someone's Google profile? ›

In the search box, type the user's name or email address. In the list of matching accounts that appears, click an account to go to its page.

How do I make myself searchable on Google? ›

This term will help other people in their search query.
The more info you provide in your card, the more likely it will show up in Google Search results.
  1. Go to or open the Google Search app .
  2. Search for yourself. ...
  3. At the top of search results, you'll find the option to add yourself to Google Search.

How can I write my profile? ›

  1. Your online profile needs to be concise, engaging and convincing.
  2. State a clear title/role under your name.
  3. Your summary should be in short paragraphs.
  4. Think about who you want to read your profile and write in an appropriate style for them.
  5. Add links to examples of your work if you have them.

How do I appear on Google search? ›

Basic checklist for appearing in Google Search results
  1. Is your website showing up on Google? ...
  2. Do you serve high-quality content to users? ...
  3. Is your local business showing up on Google? ...
  4. Is your content fast and easy to access on all devices? ...
  5. Is your website secure? ...
  6. Do you need additional help?

How do I get my blog noticed by Google? ›

How to get your website noticed by Google
  1. Target keywords with your website. ...
  2. Make it easy for Google to crawl your pages. ...
  3. Build more website pages. ...
  4. Add your website to online directories. ...
  5. Get verified by Google. ...
  6. Use compelling titles. ...
  7. Reach out to websites and blogs that have already been noticed by Google.
17 Nov 2020

Is blogging good for SEO? ›

Blogging is good for SEO because it helps with a number of things that are important ranking factors. When you have a blog that's updated regularly with blog posts that are high quality and on topics relevant to your audience, it can make a huge difference to how your overall website performs in the search engines.

How Long Should blogs be for SEO? ›

According to a HubSpot study from 2021, the ideal blog post length for SEO should be 2,100-2,400 words. That's a lot longer than the 200- or 500-word blog posts most writers or webmasters think is ideal.

Do Blogs Help SEO 2022? ›

Blogs help build credibility, increase the chances of being found online (SEO), and allow you to share your expertise on multiple platforms. However, posting quantity over quality is a big no-no. Many business owners start a blog and feel pressured to get new, fresh content created and posted for customers.

How do I make my blog go viral? ›

The 7 Secrets of Creating Viral Blog Posts
  1. Create Lots of Great Content. Remember that only a good blog post will usually go viral. ...
  2. Give Some Thought to Your Titles. ...
  3. Combine Trendy With Original. ...
  4. Use Images and Video. ...
  5. Leverage the Power of Social Media. ...
  6. Study Viral Content. ...
  7. Decide What Kind of Attention You Want.
11 Aug 2018

How can I attract traffic to my blog? ›

20 Ways To Get Traffic and Promote Your Blog
  1. Write more. Studies show that the more often you update your blog, the more traffic it will receive. ...
  2. Promote with social media. ...
  3. Write better titles. ...
  4. Know your niche. ...
  5. Include photos. ...
  6. Incorporate keywords. ...
  7. Incorporate links. ...
  8. Add social sharing buttons.
2 Sept 2013

Which blog is best for SEO? ›

The Top SEO Blogs to Follow in 2023
  1. Google Search Central Blog. 572 votes Vote Now. ...
  2. SEMRush SEO Blog. 461 votes Vote Now. ...
  3. Ahrefs Blog. 335 votes Vote Now. ...
  4. Search Engine Land. 309 votes Vote Now. ...
  5. Moz Blog. 291 votes Vote Now. ...
  6. Search Engine Journal. 289 votes Vote Now. ...
  7. Search Engine Watch. 268 votes Vote Now. ...
  8. Search Engine Roundtable.
2 Sept 2022

How often should you blog for SEO? ›

Blog posting once per day is a good maximum, as most websites begin to experience decreasing marginal returns after ~30 posts per month. And, without a good disciplined content marketing strategy in place, a blogging and posting frequency that is unmonitored may actually create keyword cannibalization issues.

How much do Blogs increase SEO? ›

With search engine optimisation, the goal is to have lots of indexed pages so that you're more likely to show up on a Google search. And according to DemandMetric, blogging creates 434% more indexed pages.

How do I know my blog ranking? ›

To check your blog ranking, you can use SEMRush's powerful Organic Research tool. Simply copy and paste your blog's domain name into the field provided and hit the Search button. This will automatically pull up a detailed list of all of the keywords your domain is ranking for.

What is the best word count for SEO? ›

There is no overarching best word count for SEO. However, we recommend aiming for at least 1,000 words for standard blog posts, 2,000 for long-form content, and 300-500 for news posts or product pages. Ultimately, you should try to cover the topic in a meaningful and thorough way without using fluff or repetition.

How many words is a good blog post? ›

Our experts suggest that 1500-2000 words is the ideal length of a blog post. Learn why and how to focus on writing quality content.

What is the best word count for a blog? ›

A blog post should contain at least 300 words in order to rank well in the search engines. But long posts (1000 words or more) will rank more easily than short posts. CoSchedule found posts with around 2,500 words typically rank the best. Capsicum Mediaworks agrees with this.

What are the three stages of ranking SEO? ›

The three stages of ranking are: discovery, relevance and authority.

What are examples of SEO? ›

SEO strategy examples: 9 examples of what a good SEO strategy includes
  • Keyword optimization. First is keyword optimization. ...
  • Optimizing on-page elements. ...
  • Improving the backend of your site. ...
  • Creating user-friendly pages. ...
  • Creating content. ...
  • Building links. ...
  • Analyzing your competition. ...
  • Optimizing for voice search.
5 Dec 2020

What is the ideal word count for SEO in 2022? ›

The suggested word count for landing pages is 500-1000 words. It's important to be clear and concise in your landing pages to assure that you meet the user's search intent and provide the information they're looking for.

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