Digital Marketing Archives (2024)

The world’s most tech-savvy, South-Korean rooted global brand, Samsung draws ...

Why Your Agency’s Website Needs a Contact Address (Even Without a Brick-and-Mortar Office)

The clarity and ease of access to your business information online, including your contact address on the website, are key to establishing trust and building credibility with your audience. You might think of it as a small detail, but it’s …

Website Accessibility Best Practices: How to Collaborate and Ensure Everyone Can Use Your Website

With over 1 billion people worldwide living with a disability (according to the World Health Organization), implementing website accessibility best practices can help you tap into this vast audience and create a positive user experience for everyone. It’s worth mentioning …

LinkedIn for Digital Agencies: Tips to Boost Your Agency’s Visibility

Building a strong presence on LinkedIn for agencies requires consistent effort and a commitment to providing valuable content and engaging with their audience authentically. Start implementing these tips today and watch your agency thrive on this powerful platform! Most of …

How Does Disney Use Digital Marketing Successfully? Bonus: Disney+ Strategies

Since the birth of Mickey Mouse in 1928, the Walt Disney Company has become one of the biggest companies in the world. The mission of the company is to be one of the leading producers of entertainment, information, and inspiration …

This is the day we steal vegan & vegetarian marketers’ hearts! In that blog, we’ll be focusing on sustainability & green digital marketing in the digital world and share the best practices from famous brands. Let’s get started. What is …

Email Signature Program Maintainability: The “Swiss Army Knife” Approach

The design phase of an email signature program is of critical importance, not only in terms of the initial project’s success but also because oversights/mistakes at this stage can have serious adverse consequences down the road. On the low end …

Avoid These 8 Marketing Mistakes and Thrive in Challenging Times

When your startup faces a budget crunch, it’s tempting to trim costs wherever possible –in department budgets, personnel, production capabilities, etc. Often, the marketing department takes the first hit across all of these categories. But before you make that call, …

Popular Digital Agency Job Titles for Your Consideration in 2024

Almost a decade ago, there weren’t any job titles such as Content Creator and Social Media Manager. The Internet’s unstoppable rise and social media platforms’ explosion have led to a new era. Traditional marketing tools like television, newspaper advertising, or …

The Rise of Social Commerce and Gamification of Online Shopping Experience

For the past 20 years the rise of the internet and technological advancement have changed our lives drastically. From daily weather check, news reading and communication to education and work - there is almost no aspect of our life that …

Influencer Marketing: The Shift from Celebrities to Micro-Influencers

Influencer marketing – it’s been a massive trend in the last few years, and that is not stopping any time soon. However, how we choose and relate to influencers is seeing a major shift. Influencer marketing was once an industry …

Marketing in a Cookie-less World: Brands, It’s Time to Focus on Personalization

In the evolving digital marketing world in 2024, we’ve seen many shifts within various industries. In fact, 2024 marks a significant turning point for marketers and brands worldwide! The gradual demise of third-party cookies due to growing privacy concerns and …