Full List & Ranking | 90+ Top FBA Aggregators - 2022 Update (2024)

Thrasio (USA)

Thrasio is a Boston-based ecommerce group specialising in acquiring and developing brands that sell through the Amazon marketplace.
With over 700 people, Thrasio has an in-house team of brand managers, video and supply chain experts along with growth marketers. In the past 24 months, Thrasio has acquired over 100 sellers in the last three years. Categories include anything from parts in automotive, baby & kid accessories, electronics, kitchen, exercise equipment, home & decor, musical instruments, outdoor gear, personal care, pet, toys, crafts and games, as well as yard & garage.
Some of the brands it acquired and scaled include Angry Orange Odor Eliminator (acquired in November 2018, scaled from $2.1m to $21.4m in sales), Beast Gear (acquired in October 2019, scaled from $3.9m to $5.7m) and Becky Cameron Bedding Collection (acquired in March 202 and scaled from $29.3m to $67.5m). One of its latest acquisitions is a brand incubator in Germany called Bonstato.
In 2021, its revenues are estimated to be USD 1.4bn with 2022 revenues forecasted to surpass USD 3bn. In summer 2021, the group raised a pre-IPO round expecting to go public in 9-12 months from then.
Having raised over $3.4bn, Thrasio’s latest valuation is $5-10bn with the aim to at least double that by the time of the listing.

Alphawell Brands

Berlin Brands Group (Germany)

Perch (USA)

Perch, founded in 2019, it is one of the largest Amazon eCommerce acquirers with expertise in Amazon FBA; but also scales and buys other D2C brands. Currently, there are 70+ brands in its portfolio that include Apparel & Beauty, Health & Wellness, Home & Kitchen and food

Razor (Germany)

Founded in 2020, Razor raised €25m in equity and $375m in debt in a new funding round which it aims to use for further Amazon FBA business acquisitions. Razor believes its key differential to Thrasio is its use of technology to inform acquisitions- with 1m companies evaluated each week. The company aims to target businesses, including those with sales of $1-15m.

UnyBrands (USA)

Founded in late 2020 by Ulrich Kratz as the CEO, Eugen Miropolski (Nordstar) and Christian Harnischfeger, the Miami-based buyer is looking to acquire 20 brands per year. The focus is on quality over quantity. Categories of focus include personal care, pet care, household products, juvenile and baby. The aim is to grow brands 20-40% per year. Currently 12 brands have been acquired across Germany, UK and the US. Every LoI is approved by the Investment Committee before being offered to the seller. The group has more than 45 employees.
70-80% of the revenue needs to come via Amazon with the aim to also help the brand scale outside Amazon incl. Walmart, Etsy and Ebay.
The revenue size needs to be above $1m with Cost of Goods Sold accounting to less than 30% and 20% EBITDA margin. Low seasonality is another key factor when scouting for brands.
Deal sourcing is done with a mix of broker deal flow, attending conference, scraping Amazon and PR.

Elevate Brands (USA)

Elevate Brands focuses on acquiring Amazon brands in the North Americas, UK and EU. With a focus on the Pet, Grocery and Supplement facets, Elevate Brands has a portfolio of 25+ with an average post-acquisition growth of 100%

SellerX (Germany)

The world’s largest consumer-focused private equity firm, L Catterton, has backed SellerX to acquire Amazon FBA businesses. Its current portfolio is 30+ brands though it plans to double that number by using its in-depth knowledge in production, eCommerce and operations to buy and scale new leading brands in the Homeware, baby, Pets, Health, Beauty, Fitness and other staples

Heyday (USA)

Not only does Heyday acquire and scale eCommerce brands, but it also offers advice on raising capital and growing a business

Mantaro (Germany)

Forest (Japan)

Forest is an aggregator that works solely with Japanese brands that create unique, sustainable, and high-quality products with a focus on traditional Japanese culture and customs. This company aims to help authentic Japanese brands adopt new technologies and expand their operations into the global market. Forest is planning to purchase over 300 successful e-commerce brands with $1 to 5 million in annual sales revenue and grow them through their use of large-scale marketing techniques, advanced inventory planning, and sales optimisation.

Factory 14 (Luxembourg) - Acquired by Razor Group due to Distress

Factory 14 is based in Luxembourg and has a well-rounded team of ex PE, VC and marketplace professionals as founders. It has raised $200m (mostly debt) to acquire brands on Amazon. One of the acquisitions included Pro Bike Tool, a cycling category champion.
Criteria include revenue being predominantly from Amazon FBA, with $500k annual sales as the minimum threshold.
Positive revenue growth on a year-on-year basis and strong margins..
At least 12 months of operating history.
Categories include health, personal care, sports, children and pets, home & kitchen, as well as garden.The focus is on European and North American registered businesses.

Growve (USA)

Focussed on eCommerce brands in the healthier lifestyle categories- such as supplements or personal care, Grove has a portfolio of 25+ and over $500m in sales. The company also offers GMA service, which helps eCommerce brands grow on Amazon through M&A expertise, account management and international selling

Moonshot Brands (USA)

Olsam (UK)

Founded in 2020, Olsam operates in acquiring UK and EU Amazon FBA businesses. Its business model is similar to other aggregators which involve buying and scaling eCommerce businesses and conducting an initial 6 step process to buy a brand. Its current portfolio includes brands from Home and Kitchen, Sports and Stationery e.g. Peak Coffee and Ottergami.
One of the founders worked at Amazon HQ in London and managed hundreds of EU sellers, as well as his own Amazon business

Acquco (USA)

With a focus on Amazon FBA businesses in North America, the UK and the EU, Acquco is built by ex-Amazon employees. The company leverages technology to automate due diligence, rapidly onboard brands and access untapped deal flow as well as inform key operating decisions for its portfolio. In less than a year the company achieved more than $100m in revenue by operating across eBay, Walmart, Shopify and Amazon

Merama (Mexico)

With $60m in seed and $100m in debt raised, Merama focuses on buying LatAm eCommerce brands and growing them. The team is made up of ex-employees from Facebook, Mercado Libre and Amazon

Cap Hill Brands (USA)

Founded in 2020 through Cap Hill Brands has a portfolio of 7+ brands that range from kids toys to healthy food for children. The aggregator operates fast, with a 48hr offer turnover and a team that focuses on marketing, product development, distribution and brand management, post-acquisition

Branded Group

With a portfolio of 25+ brands, generating over 150 million euros, Branded claims to be the top 0.01% seller and will provide a valuation within 48hrs, and conduct an acquisition within 2-4 weeks. The company uses big data and machine learning to make product trend predictions and optimising acquired businesses, such as warehousing and fulfilment.
Revenue focus $1m to $30m with more than 20% margins
2 years trading history with a positive growth trajectory
FBA sales need to account for more than 90%
Low Seasonality
At least 1 product with more than $50k in Sales
Strong account health
Key areas of focus include Beauty & Personal Care, Health & Wellness, Kitchen & Dining, Exercise & Fitness, Pet Care, Baby Care, Arts & Crafts

Suma (USA)

A next-generation commerce platform that acquires and develops FBA brands

Global Bees (India)

Founded in 2021, Global Bees has already acquired the Better Home for an undisclosed amount

Boosted Commerce (USA)

Boosted Commerce focuses on all categories except electronics and fashion.
Strong category leaders with high growth potential.
Preference on FBA brands with 80% of revenues generated via Amazon.
Top 4 SKUs should equal 80% or more of the revenue. Profit margin should include 20% or more
Strong number of reviews and ranking data vs direct competitors
The seller should have at least two years of trading history with no black hat activity

D1 Brands (USA)

D1 Brands is focused on acquiring Amazon FBA businesses in North America, the UK and EU. Category agnostic. At least 24 months operating history is a must. The aggregator currently owns 20+ brands.
D1 Brands splits its analysis into Brand, Marketing, Supply Chain and Competition Analysis. Brand analysis includes criteria such as high star rating of top 5 SKUs by Last Twelve Months of Revenues plus average star rating across the whole catalogue, Review count for top 5 SKUs, Review of black activity/ any account of product suspensions.
Marketing analysis includes organic search and paid traffic search metrics such as TACOS. PPC strategy and who manages it. Off Amazon growth channels such as Email lists, Facebook groups, Insta followers and other channels. Also what frequency are Amazon deals run at and how well they perform.
Supply Chain analysis includes the supplier count and location, how often has the supplier been changed, product lead times and Minimum Order Quantities, How much leverage to negotiate with the supplier and how much capacity does the supplier have to scale with the brand.
Quality Control process details and latest IPI (Inventory Performance Index) score.
Competition analysis includes:
Trademark protection and sub category rank for top products
Review positioning vs competitors
Average price point of top products

Forum Brands (USA)

Forum Brands focuses on the acquisition of Amazon FBA businesses in North America, the UK and the EU. Forum looks for brands with annual Seller Discretionary Earnings (SDE) of over $200k. Strong gross margins, revenue growth and limited seasonality.
Owned products should have more than 70% sales coming from Amazon and other 3rd party marketplaces such as Walmart and Ebay. Products should have high recession resilience, not easy to replicate and ratings of 4.0+ stars, as well as high volume of reviews.
Categories include: Pet products, Health & Personal Care, Patio Lawn & Garden, Home & Kitchen, Baby Products, Sports & Outdoors, Tools & Home Improvement.

Intrinsic Brands (USA)

Intrinsic Brands focuses on buying and accelerating Amazon brands in the Health & Wellness sector- vitamins pain relief & OTC, personal care, feminine care, beauty, oral care, orthopaedics and devices

Foundry Brands (USA)

The team at Foundry Brands is made up of ex-Amazon employees and other large conglomerates. The company focus on businesses with up to $50m in revenue operating in the homeware, pets, fitness and beauty space

Mensa Brands (India)

Founded in 2021, Mensa Brands is an investment firm that identifies lucrative opportunities in the Lifestyle, Home and Beauty verticals to help them scale. It offers expertise in brand and marketing, growth, demand planning and process optimisation

Valoreo (Mexico)

Valoreo is focused on acquiring and scaling eCommerce brands in Latin America. By focusing on brands with high consumer ratings and merchants in high-growth industries, Valoreo offers to value your business for free and conduct a complete acquisition within 5 weeks

Heroes (UK)

Based in the UK, founded by three brothers with an investment banking and venture capital background. Category agnostic with higher than 4 star rating. Very important to see a strong Best Seller Rating (BSR) and a good number of reviews (300+) with a track record of how they were generated.

Bentiago Group (USA)

Bentiago Group offers a valuation for Amazon businesses within 24hrs and a complete acquisition within 28 days. The company aims to achieve a 3.8x brand growth within 12 months and a 5.2x revenue growth.

Win Brands Group (USA)

Founded in 2017, Win Brands Group focuses on acquiring Amazon eCommerce brands across North America, UK and the EU and aims to increase revenue by 250% within the first 12-months post-acquisition. The group works with founders to identify areas of potential value creation and offers a 30, 60 and 90-day plan to cover brand positioning, supply chain and PR improvements. Its current portfolio consists of three brands: Gravity which focuses on sleep, Homesick which offers home fragrances and Qalo that sells silicone wedding rings

Una Brands (Singapore)

Focused on building brands in the Asia pacific, Una Brands has secured $40m in seed capital, the aggregator recently bought a Shopify business for $1.3m in the Health & Wellness industry

10 club (India)

With expertise in logistics, pricing, SEO, inventory management and brands, 10 Club focuses on buying and scaling eCommerce brands

GOAT Brand Labs (India)

A specialised investment firm that invests in fashion, beauty and nutrition. The company also helps to enhance and scale D2C businesses by focusing on growth marketing and distribution channels

Dwarfs (The Netherlands)

The Amazon seller acquisition company Dwarfs, is a scaleup from the Netherlands that entered this market in May 2021. It wants to acquire about twenty companies in one year’s time, having acquired four already. It mainly focuses on vendors that sell products on Dutch eCommerce platform Bol.com, but it also looks at Amazon sellers in the Netherlands, Belgium, Spain, Italy and France

Technology Commerce Management (Israel)

TCM uses Al and machine learning to identify and acquire eCommerce businesses on Amazon, Shopify and eBay. The company also uses this technology to scale its businesses and has achieved $45m in annual revenue

Opontia (UAE)

Founded this year, Opontia focuses on the acquisition of eCommerce brands across eastern Europe and MENA

WonderBrands (Mexico)

The Mexico-based company hopes to acquire successful eCommerce businesses in LatAm.Though there are many sellers and a lot of competition, Wonder Brands focuses on companies with sales of $5m to scale by providing support in category management, brand development, technology and marketing.

Recountour (USA)

Recountour focuses on eCommerce brands with passionate founders. Sales have to exceed $1.5m, >20% margins and selling high-conviction products. The aggregator is focussed on US brands and has raised $40 million in debt funding. Six acquisitions have been made so far

Telos Brands (USA)

With a focus on Amazon and other D2C brands, Telos Brands looks for Amazon FBA sales to be at;eas 75% of annual sales, for the brand to have excellent product reviews and high organic search as well as sales between $100-500k

High Five Brands (USA) - Shut Down due to Distress

With a team of ex-shopify business managers, High Five Brands has expertise in supply chain, marketing, data analytics and finance; which it uses to scale eCommerce stores that it acquires. The company buys a range of customer categories but tends to avoid food, technology and apparel. Sales of $2-5m and at least $500,000 EBITDA are also required.

Evenflow Brands (India)

With a focus on Amazon and Flipkart businesses, Evenflow will acquire and scale these businesses with its inventory, performance marketing and platform merchandising expertise.
The company focuses on sellers with top-ranked SKUs with high organic search and fast-growing categories. Performance payouts are also offered

Alpha Rock Capital (USA)

Alpha Rock buys and operates Amazon FBA businesses. Their current portfolio is made up of 9 brands which they are scaling through their expertise in the supply chain, logistics, inventory and PPC

Diverge Group (UK)

Diverge group invests in UK and international consumer-based brands with revenues of £1-20m and high growth

Flummox (Switzerland)

YABA (Spain)

Short for “Your Amazing Brand Amplifier”, YABA buys and scales Amazon FBA businesses in Southern Europe. While most aggregators look at FBA brands, YABA is also scouting for FBM (Fulfilled by Merchant) brands. Yaba uses a scorecard approach including the seller’s rating on Amazon, the number of positive and organic reviews, the number of SKUs (around 20 SKUs is their sweet spot, less could even be better). It is very important to have a good retention rate with repeat customers.
20% net profit margins is where they have a cut off with EUR 300k in net profit in the last 12 months.

Goja (USA)

Goja focuses on buying Amazon businesses and is already growing its portfolio of 10+ brands by utilising its expertise in product development, manufacturing, fulfilment, digital marketing and customer service

UmbrellaFund (USA)

This aggregator focuses on buying Amazon brands that are at least 2 years old, have over $200,000 profit, 50% margin, high YoY growth and operate within niche industries. Their current portfolio consists of 20+ brands

Merx (Germany)

The german acquirer Merx scales European Amazon FBA brands with sales of at least 100,000 euros and which sell top products in their category

Mothership (UK)

Another eCommerce buyer whose team is made up of experts with extensive experience in building digital brands. Clear product differentiation. High rating and review quality. Categories include pets, kids, home, outdoors, fitness, health and beauty. Focus on brands with over £1m in revenues with a quick path to £10m+ in revenues and a concentrated portfolio of SKKUs. Good organic ranking and growth in keywords. Strong DTC potential. Growth rate of 50% or higher and a margin of 20%+

Savitar (Spain)

An acquirer and operator of European Amazon brands which have sales between €500,000 - 20,000,000

Amazing Brands Group (Germany)

Amazing brands group organises deals to contain an exit and a participation payment on the EBITDA/ revenue of the store. Brands can join the group without selling their eCommerce site

Power Brands (Germany)

Marketplace Power brands acquire and scale Amazon brands with double-digit, million euro sales

E-brands (Finland)

A relatively new aggregator that joined the Amazon seller acquisition market in March 2021. The company focuses on brands in the EU and US, with a focus on sustainable and ethical sourcing

Excite Foundry (UK)

A UK acquirer that exploits data and tech to inform their buying process for Amazon FBA brands

Scythia (UK)

The co-CEO of Scythia worked at Amazon UK. The aggregator offers brands partnerships with future payouts once the business has been accelerated by Scythia

One Retail Group

Founded in 2013, One Retail Group focuses on buying eCommerce brands in the UK and EU. Their 7+ portfolio of brands operates in the Health & Wellness space. Many of these brands they built up from scratch. The acquisition focus is on £1m-£20m revenue brands with 12 months or more trading history. Clean Amazon account. No more than 40 SKUs. Category agnostic. Great reviewings and high position in the respective category

The Stryze Group (Germany)

Founded in 2020, The Stryze Group has a portfolio of D2C brands. Their brands operate via Pull-E-Commerce (via Amazon and other marketplaces), as well as “Push”-E-Commerce (Social Media). The Company is buying and scaling high quality scalable brands.

Accel Club (USA)

Cincy Brands (USA)

Recently launched by Andy Cipra and Sean Lee, Cincy Brads has the goal to acquire brands making 1-10$M in revenue, and it has announced its first funding round in early April 2022.

Dragonfly (USA)

Founded by former Amazon Sellers, Dragonfly brings in depth operational knowledge to the Amazon aggregation space. Their mission is to acquire unique brands with a clear value proposition, ideally solving a need people may have. They acquire, incubate and license brands.

Ecommerce Brands (USA)

Aggregators specialize in consolidating and setting up businesses for success, but in the e-commerce world not all skill sets are created equal. For instance, some have highly specialized skills in growing and scaling businesses selling on marketplaces. Others, can prefer to focus on D2C. Ecommerce Brands, on the other hand, brings its competitive advantage to brands selling on D2C and marketplaces alike with its strong leadership and multi-channel approach, further strengthened by a capable team of over 200 people operating over 30 brand.

Go North (Sweden)

Based in Sweden, GoNorth does not believe in business exits as the conclusion of a journey, but rather look at it as a new beginning. In fact, with the proceeds of their Amazon FBA exit, entrepreneurs can finance their new ventures and reach for higher limits. A lot of attention is put on identifying quality brands and maximizing the opportunities to scale them, all done at the agile pace of e-commerce.

Harry’s (USA)

This American brand has made a name for itself in the D2C beard and male grooming products space, and has now turned into a brands incubator and aggregator. By leveraging the skillset and competencies of its in-house team, Harry's is planning to become the next big hit in the D2C world.

Honasa Consumer (India)

Launched as an organic and natural D2C natural skin care products brand under the name of Mamaearth, Honasa Consumer has been active in the acquisition space since Q4 of 2021, and has been raising regularly since its inception.

New Vessel (South Korea)

Focusing on high quality and category leaders products, New Vessel is a Korean aggregator going after brands operated by motivated entrepreneurs selling in healthy niches.

Riogrande (Mexico)

Not all aggregators are created equal, and Riogrande definitely wants to set a name for itself as the largest D2C aggregator in Latin America. Still in its early stages, it has raised over $10M to pursue its consolidation strategy.

Society Brands (USA)

Raising over $200M in both debt and equity, Society Brands offers a somewhat different value proposition to sellers looking to exit. Rather than buying out sellers, Society Brands is trying to implement a model where sellers can remain onboard for a longer period of time (when compared to traditional aggregators' terms).

Wholesum Brands (South Korea)

With experience spanning across some of the world's most prestigious brands, Wholesum Brands operates out of Seoul, South Korea. The team brings world-class capabilities and skills to growing and improving the best brands, to make them the most loved by customers.

Profound Commerce (USA)

Founded in 2018, this privately held brand-holding company’s team currently includes over 60 professionals based in the Philippines, the UK, the US, and China. Profound Commerce has experience acquiring and growing e-commerce brands operating in the Healthcare, Active Lifestyles, Modern Home, and Creative Pursuits spaces. Their team uses brand marketing, inventory planning, bootstrapping DTC from Amazon, streamlining freight forwarding, paid advertising, and other methods and strategies to optimise and scale the companies they acquire. In July 2022, Profound Commerce acquired brands in the FBA Capital Management’s portfolio and brought some of the company’s management staff onto their team.